NorthSouth Soup Co.

Confident, clever branding and packaging

NorthSouth Soup Co.

Confident, clever branding and packaging

Entrepreneurial chef Kai Semple named his brand NorthSouth Soup Co. because he sold his soups to hungry Londoners both North and South of the river. Our D&AD award winning identity plays on the origins of the brand name while remaining bold and distinctive to stand out from competitors on shelf.

Our single ingenious 'slip-case' label brings consistency across the range and showcases the colourful flavours through clever perforated details. The result is a simple, playful, no-nonsense brand that allows Kai's hand-crafted recipes and fresh ingredients to confidently speak for themselves.

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