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A&P in conversation with The Drum
Accept & Proceed’s Sally Oldfield and Jo Roca talked to Tom Banks about the rationale behind expanding into the US – and why opening a studio in a LA was a natural progression, from a partnership and a talent POV.
“The majority of our clients are in the US, mainly on the west coast (…) It’s a natural step to want to be closer to clients,” Sally says – “There’s such an incredible talent pool, which has shifted more to LA recently where before it might have just been concentrated in San Francisco.”
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